 Membership Information and Downloads
UPDATED - JAN. 29, 2010:
Individual membership in ISI Network is free of charge. Qualified industry professionals are encouraged to sign up using the Logon form on the Home Page.
Who should join ISI Network. Effective In-Store Implementation and Compliance are critical success elements for most Retail and Consumer Products Professionals. ISI Network membership will add value for practitioners from across the industry, including:
- Retail (including Senior Management, Category Management, Space Management, Merchandising and Store Operations )
- Brand Marketing (including Category Planning, Shopper Marketing, Promotion Planning, Account and Field Marketing )
- Merchandising Services (including MSO field and headquarters management, DSD organizations and related roles)
- Sales & Marketing Agencies (including manufacturer reps, brokers, field marketing and related roles)
- Retail Tech and Solutions (including providers of mobility, merchandising, planogram, promotion planning, analytics and in-store measurement tools)
- Retail Design, Fixturing and Installation (including all forms of POP, display, and related professional services)
- Shopper Media (including all forms of digital and conventional in-store messaging systems and promotional networks)
- Consulting Firms (including strategy, technology, organizational and advanced analytics)
Registration on this site is immediate, and your logon provides access to your member profile. (Participation in our LinkedIn Group requires separate registration.)
Benefits of Membership. Members receive the ISI Network e-letter, 30-Sec Polls, and e-Bulletins via email. Each individual member receives a user ID and password to access the ISI Knowledge Base on this site and most online resources.
As
with most networked activities, the value of ISI Network membership
will increase with the size of the membership roster and with additions
to ISI Knowledge Base. Members may participate in surveys, educational
events, etc. A primary benefit is derived from access to the case study
and best practice content published in the ISI Knowledge Base.
Members are encouraged to collaborate on ISI field
studies and best practice development. Active participants gain
public credit and exposure for their contributions to the ISI
literature, as well as presentation opportunities at industry events.
Special Member Benefit: 22% discount on the purchase of our exclusive Merchandising Performance Management report and buyers' guide - a $100 savings. Click for more.
Sponsors. In addition to individual members, ISI Network welcomes Sponsors,
whose support helps us defray operating expenses. A full explanation of
the terms and benefits is viewable on this site's Sponsorship tab.
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About the ISI Network. The ISI Network is a membership organization with an educational mission centered on advancing awareness and knowledge of In-Store Implementation practices. Membership is open to all bona fide industry participants – retailers, manufacturers, sales/marketing agencies, merchandising service organizations, solution providers and others in the extended retail consumer products industry.
History. The group formed originally as the In-Store Implementation Sharegroup in 2007, with 10 member companies. After a year of study, it released a working paper, In-Store Implementation: Current Status and Future Solutions, in April 2008. The report gained significant attention in the industry press, which generated numerous inquiries and offers of cooperation.
After consideration, the organizers decided to restructure the group to accommodate a broader base of members from across the industry. In late 2008, it was re-launched as the In-Store Implementation Network, with original ISI Sharegroup companies continuing their involvement as members of the group’s Steering Committee.
Mission. The essential mission of the ISI Network is educational. Its activities will include:
• Continue to research and publicize ISI issues
• Develop and share ISI Case Studies and superior practices
• Research and publicize effective and practical ISI tools
• Promote education on Implementation and retail compliance
• Maintain an ISI Knowledge resource for members
ISI Knowledge Base. A primary ongoing activity of the ISI Network is the development and maintenance of an ISI Knowledge Base. This is an online library of member- and sponsor-contributed ISI case studies, best practices, scorecards, industry research, topic papers and other relevant documents. Abstracts of these documents will be searchable by anyone who registers as a General Member; ISI Network Premium members will gain access to certain premium content in full text and associated mechanism for comments and discussion.
Publications are invited, reviewed and edited by ISI Network staff and member volunteers. Submissions must meet editorial standards. A publication template and guidelines will be provided.
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Return to Log In (home page)
Download Membership Information Sheet (pdf)
Task Groups
ISI Network is forming task groups around the following "communities of interest." These fall broadly under four primary headings: PLAN, DO, MEASURE and COMMUNICATE.
The objective is to identify and share case studies, scorecards, tools and methods relevant to each ISI discipline below.
PLAN
Merchandising Master Planning
ISI focus on methods and solutions for comprehensive store planning, encompassing Space, Assortment, Layout, Adjacencies and Deployment (SALAD) of categories and segments.
Shopper Marketing Master Planning
ISI focus on methods and solutions for superior marketing and promotion planning, encompassing Promotion, Display, Retail Brand, Segmentation and Shopper Media.
DO
Planogram Compliance
ISI focus on developing a Plan-Do-Measure discipline and solutions supporting implementation, compliance and ongoing maintenance of planograms (schematics). This includes under- and over-stock control.
Promotion Compliance
ISI focus on establishing a Plan-Do-Measure discipline and solutions surrounding compliance with in-store promotions and events. This includes, but is not limited to displays, shippers, end-caps, POS materials, TPRs, sampling and demonstrations.
New/Discontinued Product Compliance
ISI focus on the implementation, compliance and measurement practices surrounding the introduction of new products to the merchandise set.
Shopper Media Compliance
The new wave of in-store media - both digital and analog - places new demands on In-Store Implementation. Message delivery and merchandising coordination require new Plan-Do-Measure compliance disciplines.
MEASURE
In-Store Sensing
ISI focus on multi-dimensional in-store sensing methods that are essential to measure compliance and advance Merchandising Performance Management. The "five senses" include Shoppers, Employees, Shelves, Media, and Demand.
COMMUNICATE
IOC Communications Platforms
ISI focus on establishing inter-organizational communications (IOC), portal-based, ubiquitous communications platforms that enable and support Plan-Do-Measure Implementation practices. |
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